|
|
|
|
Improving Performance With Knowledge
|
Research Team
The Profile Marketing Research professional staff is highly educated, dedicated to marketing
research as a discipline and a career, analytically oriented and facile with data and statistical
concepts.
Staff members are marketing oriented, in terms of their role in the planning and interpretation
of research findings in order to assist in providing actionable and meaningful results to clients.
Employees reflect a diverse range of backgrounds, education, and experiences which they bring to
bear in meeting their day to day challenges. Many are multilingual as well.
Programs are in place to ensure that the Profile Marketing Research staff is given a positive work
environment, with room to grow, learn, and build their professional skills.
|
|
Research Versatility
Profile Marketing Research utilizes a variety of marketing research information / data collection
approaches in the conducting of projects for our clients. These include:
Qualitative
Focus Groups
Individual Depth Interviews
... in person, via telephone, online
Affinity and Content Analysis
Ethnographic, participant observation
Observation (Empathic) Research
Quantitative
Telephone Surveys
Mail Surveys
Disk Based Surveys
Email and Internet Based Surveys
Intercept Surveys
Custom Internet Panels
|
|
|
| Copyright ©2008 Profile Marketing Research, Inc. |
|
